Social Media Manager Arts, Media & Design Jobs - Tustin, CA at Geebo

Social Media Manager

4.
3 Tustin, CA Tustin, CA Full-time Full-time $70,000 - $78,000 a year $70,000 - $78,000 a year 2 days ago 2 days ago 2 days ago Abstrax Tech Company:
We are a family of scientists, farmers, and pioneers working toward the development of a modern, global industry.
Our core value of Innovative Creativity is why Abstrax Tech, Inc.
is a leading innovator of the sensorial experiences that shape the cannabis industry.
We specialize in ingredient, processing, and formulation science with a specific focus on terpene research as it relates to:
Flavor Profiles Fragrance Discovering New Valuable Molecules Abstrax collaborates with established equipment and instrument manufacturers to help advance the industry in the manufacturing and analytical sectors.
We are with some of the industry's largest & growing brands, doing custom formulations for products like vape pens, concentrates, topicals, tinctures, alcohol and more.
Although we create Raving Fans everywhere we go, we credit our success to our ability to curate a culture of Teamwork.
We are intentional with our recruiting process, ensuring we build our teams with tremendous Care who will continue to deploy the highest Quality of products.
What We Can Do For You:
Provide insight into a specialized, high growth industry Provide the opportunity to acquire highly sought out skills Provide the opportunity to further enhance current professional strengths Provide a clear path for career advancement Provide a safe environment to produce quality work Extras:
Affordable group medical/dental/vision coverages Over 3 weeks of paid time off and holidays Annual performance reviews Abstrax Tech Perks dashboard 401K Paid Parental Leave Social Media Manager:
We're looking for somebody that can fully own our social media channels.
That means somebody who can not only dream up ideas, but also execute them.
Video, graphics, and photo skills are pretty much required.
As the Social Media Manager, you'd be responsible for social content creation (whether that's created by you, our internal team, or an external resource), community engagement, platform management, and the overall voice of our company to the social public.
Are you a nerd? Great! Us too.
We service the beer and cannabis industries, but we do it through bleeding-edge scientific research.
Think of lab coats and tattoos.
Our work at Abstrax is super nerdy and there will definitely be a learning curve to get acclimated, but it's also something that you'll probably brag to your friends about.
If you like learning new things and then using that knowledge to teach the public, then this job is perfect for you.
Make no mistake - this is a lot of work and it will be a challenge.
This is not a job where you can coast along.
You will be managing not just one, but three different divisions of the company, each servicing a different audience.
You'll need to stay on top of multiple platforms (Instagram, LinkedIn, Reddit, etc) while also monitoring current social trends.
There is a lot to learn.
But.
.
you'll also be working with passionate, talented people who truly love what they do.
You'll be working in two of the most fun industries where no two days are ever the same.
And you'll be working with people who are genuinely friends first, colleagues second.
Let's talk.
What You Will Do:
Strategy, Planning, Creation, and Execution:
- Develop and implement a comprehensive social media strategy aligned with Abstrax Marketing Team's goals.
- Plan, create, and execute compelling content across various platforms, including Instagram, LinkedIn, Facebook, X, Threads, and Reddit.
Platform Management:
- Oversee social media handles for three divisions:
Abstrax Tech, Abstrax Labs, Abstrax Hops.
- Stay informed about each platform's features, algorithms, and best practices.
Community Engagement:
- Manage comments and direct messages, fostering positive interactions with the audience.
- Monitor and respond to social media trends, industry news, and audience feedback.
Collaboration with Graphic Design Team:
- Work closely with the graphic design team to conceptualize and create visually appealing graphics, images, and videos.
- Ensure that all visual content adheres to brand guidelines.
Content Alignment:
- Collaborate with the Abstrax Marketing Team to ensure social media content aligns with overall marketing strategies and campaigns.
Analytics and Reporting:
- Utilize social media analytics tools to track and report on key performance indicators.
- Provide regular insights and recommendations for optimizing social media performance.
Qualities and Skills You Will Need:
3
years of Social Media Marketing
Experience:
Proven track record of developing and implementing successful social media strategies.
Graphic Design Experience (Preferred):
Proficiency in graphic design tools and experience in creating visually appealing content.
Photo/Video Experience (Preferred):
Experience in creating and editing photos/videos for social media.
Excellent Communication Skills:
Strong written and verbal communication skills with an understanding of brand voice.
Creative Thinking:
Ability to think creatively and generate innovative ideas for social media campaigns.
Innovation and Creativity:
Emphasize the importance of innovation and creativity, as Abstrax is known for its scientific approach and innovative solutions in the cannabis industry.
Collaborative Approach:
Highlight the need for collaboration within cross-functional teams, especially with R&D and scientific teams, to ensure content accuracy and alignment with Abstrax's scientific goals.
Adaptability to Regulatory Landscape:
Given the regulatory nuances in the cannabis industry, mention the importance of staying adaptable to changes in the regulatory landscape and crafting content compliant with industry regulations.
Passion for Education:
If applicable, express the value of a passion for educating the audience about cannabis-related topics, reflecting Abstrax's commitment to providing knowledge in the industry.
Commitment to Quality and Authenticity:
Emphasize the commitment to maintaining high-quality, authentic content that reflects Abstrax's dedication to excellence in the cannabis and terpene industry.
Nice to Haves:
Terpene Industry Knowledge:
Familiarity with the terpene industry or a willingness to learn about terpenes, as Abstrax is a leader in terpene production.
Understanding of Cannabis Science:
An appreciation for cannabis science or an interest in understanding the unique aspects of cannabis chemistry, as Abstrax specializes in cannabis research.
Metltwater
Experience:
Social scheduling and media tracking Job Type:
Full-time Pay:
$70,000.
00 - $78,000.
00 per year
Benefits:
401(k) Dental insurance Employee discount Flexible schedule Health insurance Paid time off Parental leave Professional development assistance Vision insurance Application Question(s):
Are you comfortable working in a Cannabis adjacent industry?
Experience:
Social media marketing:
3 years (Required) Graphic design:
1 year (Required) Video editing:
1 year (Required) Ability to Commute:
Tustin, CA (Required) Work Location:
Hybrid remote in Tustin, CA.
Estimated Salary: $20 to $28 per hour based on qualifications.

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